Social media has taken off in the last decade, making it the perfect way to reach out to potential clients for your small business. Facebook alone has had 239 million account holders as of this year. This averages out to be about 2 in every 3 people. It is predicted that by 2028, there will …
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When we design a website for our brand, we often think of images and content placed on the site. Our mind is usually on how we will attract individuals to our page using Google Ads and other tactics. But what about how fast your site is? This is a huge element because it can make …
In case you are new to SEO or search engine optimization, you may not have heard about Meta tags. They are a significant component of on-page SEO. Many people underestimate the significance of meta titles and meta descriptions. The Meta titles and Meta descriptions are also referred to as meta tags. They are snippets of …
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TikTok was originally launched in 2016 and it is described as the Instagram of the mobile era. You can use the platform for creating short mobile videos that showcase your dancing, lip-syncing, and comedy talent. You can also take part in various challenges. The main aim of TikTok is to create and share looping and …
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The PPC and SEO professionals usually classify the keywords into three broad categories that are based on specificity and popularity. The body, head, and long-tail keywords are responsible for the conversion rate and search volume of the keywords. Head terms are many times referred to as short-tail terms. There are many times one- or two-word …
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In the U.S. there are almost 152,000 dentists and the numbers keep on rising each year. Dental practices need to stand out online to get more patients and drive more leads. SEO plays a crucial role here as it boosts your potential of ranking better online. Effective Dental SEO strategies help your website rank at …
While you are working with local SEO, you will encounter NAP. NAP is an acronym for Name/Adress/ Phone Number. It is one of the significant criteria Google will take into account and you are required to prepare for NAP consistency if you are looking to rank high on the SERPs or search engine results pages. …
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Page Speed measures the time taken to load content on a page. People often confuse it with site speed that essentially is the page speed of sample page views. Page speed is often defined as the page load time i.e. the time taken to fully show the content of a page. Another definition states it …
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The coronavirus pandemic has changed several things, especially the way everyone envisaged the internet, SEO, and other online resources. There are many changes brought to the lives of people by the advent of the COVID-19 pandemic and several changes are likely to become permanent fixtures in people’s personal and business lives. SEO is no exception. …
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Everyone will agree that it is fantastic to see the number of visitors to your website rise. You will feel that all the work you have placed into doing SEO for the site is finally paying off. But it is just a vanity metric unless there is visitor conversion. These visits do not mean success. …
