When we design a website for our brand, we often think of images and content placed on the site. Our mind is usually on how we will attract individuals to our page using Google Ads and other tactics. But what about how fast your site is? This is a huge element because it can make …
In case you are new to SEO or search engine optimization, you may not have heard about Meta tags. They are a significant component of on-page SEO. Many people underestimate the significance of meta titles and meta descriptions. The Meta titles and Meta descriptions are also referred to as meta tags. They are snippets of …
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TikTok was originally launched in 2016 and it is described as the Instagram of the mobile era. You can use the platform for creating short mobile videos that showcase your dancing, lip-syncing, and comedy talent. You can also take part in various challenges. The main aim of TikTok is to create and share looping and …
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The PPC and SEO professionals usually classify the keywords into three broad categories that are based on specificity and popularity. The body, head, and long-tail keywords are responsible for the conversion rate and search volume of the keywords. Head terms are many times referred to as short-tail terms. There are many times one- or two-word …
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There are several acronyms involved in digital marketing and it can be tough to keep up with them. However, there are two such acronyms that all online marketers will need to be aware of and they are SEO and PPC. When you are looking to find concentration and boost the brand visibility take into consideration …
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Today small businesses are making the most out of SEO as it is helping them grow and reach more customers. If you aren’t incorporating SEO in your marketing strategy, you are outrightly conceding to your competitors. Below we have discussed some important reasons that demonstrate why SEO is important for small businesses in 2021. Although …
In the U.S. there are almost 152,000 dentists and the numbers keep on rising each year. Dental practices need to stand out online to get more patients and drive more leads. SEO plays a crucial role here as it boosts your potential of ranking better online. Effective Dental SEO strategies help your website rank at …
While you are working with local SEO, you will encounter NAP. NAP is an acronym for Name/Adress/ Phone Number. It is one of the significant criteria Google will take into account and you are required to prepare for NAP consistency if you are looking to rank high on the SERPs or search engine results pages. …
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There may be certain sections of your GMB Google My Business page you are neglecting. Everyone must be aware of the Google questions and answers section of your GMB listing. Google introduced this section in 2017 summer. But, after its introduction, this section is greatly underutilized. Google Q&A section, similar to the NAP (Name, Address, …
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Page Speed measures the time taken to load content on a page. People often confuse it with site speed that essentially is the page speed of sample page views. Page speed is often defined as the page load time i.e. the time taken to fully show the content of a page. Another definition states it …
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